Arcot Systems, a software company providing authentication solutions to the financial services and enterprise markets, faced the daunting task of raising equity capital in 2001 during a severe technology market downturn. To overcome this tough environment, Arcot turned to Weinstein to create a professional investment package for institutional and corporate venture investors.

Weinstein prepared a Descriptive Memorandum highlighting the investment value and managerial expertise of Arcot. The Memorandum included:

• Detailed market assessment (market sizing and competitive outlook).
• Customer value proposition, and sales and marketing strategies.
• Product and service descriptions, including simplified depictions of complex proprietary technologies.
• Detailed financial statement projections.
• Competitive advantages versus alternative methods and products.

The Arcot Memorandum was the primary tool used to raise $20 million in 2001. The financing round was led by Goldman Sachs and joined by Accel Partners, First Union Bank, Novell, ONSET Ventures, and Oracle. The Memorandum’s content was repeatedly re-used for marketing, sales, and alliances activity.