Managers today need to keep an ever-watchful
eye out for market opportunities and competitive threats. Entry
or expansion options for markets or products/services need to be
investigated and justified before resources are dedicated. Vexing
questions concerning competitive threats or negative trends need
to be addressed. An effective consultant must be able to quickly
determine the competitive landscape and strategic implications.
The consultant then must be able to tell clients what exact market
opportunities are available for the taking and how, and/or what
real threats exist and how to deal with them.
Weinstein Consulting prepares Market Opportunity
Reports and Competitive Threat Reports for clients. They have conclusions,
implications, recommendations, and fact bases executives need to
position their business for future success. Weinstein carefully
sets objectives, expectations and scope; validates hypotheses and
preliminary findings; and clearly communicates the results.
Study: General Mills